Livestock Production in the Public Eye: Losing a Market Through Popular Media

In an age where vast amounts of information are available at the touch of a button, the public is looking for low-priced food that meets a media driven feel-good standard. Agriculture must strike a balance, and using traditional and social media, create and reinforce a message that will inform and create a positive picture of agriculture.

Download the Article here: Livestock Production in Public Eye

Download the Presentation here:

LPPE Pt 1 

LPPE Pt. 2

LPPE Pt. 3

LPPE Pt. 4